The History of American Motors Corporation (AMC)
The Rebel Underdog: How American Motors Corporation Defied Detroit and Changed the Industry Forever The Merger That Shocked the World In the annals of American automotive history, few events were as seismic as the merger that created American Motors Corporation (AMC). It was July 1, 1954. The “Big Three”—General Motors, Ford, and Chrysler—dominated the landscape,…
