The Crown Jewel: A Comprehensive History and Evolution of the Genesis EQ900
In the annals of automotive history, few corporate decisions have been as bold or transformative as Hyundai Motor Group’s launch of the Genesis brand in 2015. For decades, Hyundai had been synonymous with value, reliability, and steady improvement, but rarely with luxury prestige. The Genesis EQ900—known globally as the Genesis G90—served as the flagship vehicle…