The People’s SUV: A Deep Dive into the Evolution of the Volkswagen Taigun
In the automotive landscape of the 21st century, the global shift in consumer preference from sedans to SUVs has been the defining narrative. For Volkswagen (VW), a legacy German manufacturer known for its engineering prowess and the iconic Beetle and Golf, penetrating the booming compact SUV markets—particularly in developing economies like India and Latin America—required…