The Evolution of the Soueast 05 (DX5) & 06 (S06): From Entry-Level Crossovers to Global SUVs

Soueast Motors’ transition into the modern SUV market has been defined by rapid development, international collaboration, and platform sharing. Among its newer-generation models, the Soueast DX5 (often informally called “05”) and the Soueast S06 (“06”) illustrate the company’s shift from independent development to globally integrated SUV production.

Although relatively recent entries, these models reflect a broader transformation within Soueast—from a regional Chinese automaker into a brand aligned with global platforms under new ownership. This article explores their origins, production years, trim levels, engineering evolution, and future outlook.


Company Background and Strategic Shift

Founded in 1995, Soueast Motors initially built vehicles through joint ventures, particularly with Mitsubishi. Over time, it expanded into independent vehicle development, culminating in the DX SUV lineup during the 2010s.

However, after Mitsubishi’s withdrawal in 2021 and Soueast’s acquisition by Chery in 2024, the company pivoted toward platform sharing and rebadging strategies.

This shift directly influenced both the DX5 and S06, especially in terms of design, engineering, and global positioning.

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Soueast DX5 (“05”) Overview

  • Production years: 2019–2023 (China), 2024–present (export markets under different branding)
  • Segment: Subcompact crossover SUV
  • Body style: 5-door SUV
  • Platform: Shared with DX3

The DX5 was introduced as a stylish, entry-level SUV designed to slot between the smaller DX3 and the larger DX7.


Development and Launch (2019)

The DX5 debuted at the 2019 Chengdu Auto Show as a new global-oriented product. It featured styling by Pininfarina, giving it a more European-influenced design language compared to earlier Soueast vehicles.

At launch, the model was offered in six variants, targeting a wide price range and customer base.

Engine and Transmission Options

  • 1.5-liter naturally aspirated engine (approx. 120 horsepower)
  • 1.5-liter turbocharged engine (approx. 156 horsepower)
  • 5-speed manual transmission
  • 6-speed automatic transmission
  • 8-speed simulated CVT

Trim Levels and Variants

While naming conventions varied by market and translation, known trim levels included:

  • Elite (base model)
  • Luxury
  • Zungui (premium turbo variant)
  • Additional mid-tier trims depending on drivetrain and transmission

A typical lineup structure in 2019 included:

  • 1.5L Manual Elite
  • 1.5L Manual Luxury
  • 1.5T Manual Premium (Zungui)
  • 1.5T CVT Luxury
  • 1.5T CVT Premium

These trims differed in:

  • Infotainment systems
  • Interior materials
  • Driver assistance features
  • Wheel size and exterior styling

Market Role and Performance

The DX5 was positioned as an affordable urban crossover, competing with models like Geely and BAIC subcompact SUVs. It achieved moderate success, with total sales exceeding 15,000 units between 2019 and 2023.

However, it faced stiff competition and rapidly evolving consumer expectations, especially in technology and electrification.


End of Domestic Production and Rebranding

Production in China ended in 2023, but the model continued in export markets under different names, including:

  • Jetour X50
  • Soueast S05 (post-2025 rebranding)

This marked the beginning of Soueast’s transition away from the “DX” naming convention.


Soueast S06 (“06”) Overview

  • Production years: 2024–present
  • Segment: Compact crossover SUV
  • Platform: Kunlun architecture (shared with Jetour/Chery models)
  • Body style: 5-door SUV

The S06 represents a new generation of Soueast vehicles built under Chery ownership, emphasizing global markets, electrification, and advanced technology.


Development and Platform Integration

The S06 is closely related to the Jetour Dashing, reflecting Soueast’s integration into Chery’s ecosystem. It uses the Kunlun platform, which supports both gasoline and hybrid powertrains.

This shift allowed Soueast to accelerate development while improving quality and feature content.


Powertrain and Engineering

The S06 offers significantly more advanced powertrains compared to the DX5:

Gasoline Variant

  • 1.6-liter turbocharged engine
  • Paired with a 7-speed dual-clutch transmission

Hybrid Variant (S06 DM)

  • 1.5-liter turbo engine with electric motor
  • Dedicated hybrid transmission system

These upgrades reflect industry trends toward electrification and improved efficiency.


Trim Levels and Configurations

While detailed global trim structures vary by market, the S06 typically includes:

  • Base / Standard
  • Comfort
  • Luxury
  • Premium / Flagship

Hybrid models are often marketed as separate trims (e.g., “DM” variants), emphasizing fuel efficiency and advanced technology.

Key features across trims include:

  • Large infotainment displays
  • Digital instrument clusters
  • Advanced driver assistance systems (ADAS)
  • Premium interior materials

Key Differences Between DX5 and S06

FeatureDX5S06
Production start20192024
SegmentSubcompact SUVCompact SUV
PlatformDX3-basedKunlun (Chery/Jetour)
PowertrainGasoline onlyGasoline + hybrid
TechnologyBasic to moderateAdvanced, global-focused

The DX5 represents Soueast’s independent development phase, while the S06 reflects its integration into a larger automotive group.


Design Evolution

DX5 Design

  • Styled by Pininfarina
  • Sporty, compact proportions
  • “Wing” grille and floating roof design

The DX5 emphasized youthful appeal and affordability.

S06 Design

  • More aggressive, modern styling
  • Larger body and wider stance
  • Influenced by global SUV trends

The S06 adopts a more premium and international aesthetic, aligning with Chery’s broader design language.


Technology Progression

The leap from DX5 to S06 highlights rapid technological advancement:

DX5 (2019–2023):

  • Basic infotainment systems
  • Limited driver assistance
  • Conventional gasoline engines

S06 (2024–present):

  • Full digital cockpit
  • Advanced safety systems (ADAS)
  • Hybrid and electrified options

This progression reflects the broader transformation of the Chinese auto industry.


Global Strategy and Market Expansion

The DX5 marked Soueast’s early attempts at global expansion, but the S06 is part of a more structured international strategy.

By 2024, Soueast had expanded into multiple regions, including:

  • Middle East
  • Central Asia
  • Southeast Asia

The S06 plays a key role in this expansion, offering competitive features at a lower price point than established global brands.


Future Outlook

The future of Soueast’s SUV lineup is closely tied to Chery’s global ambitions.

Key Trends

  1. Electrification
    Hybrid and electric powertrains will become standard across future models.
  2. Platform Sharing
    More vehicles will be based on Chery and Jetour architectures.
  3. Global Branding Shift
    The transition from “DX” to “S” naming (e.g., S05, S06, S07) signals a new era.
  4. Technology Focus
    Increased emphasis on connectivity, autonomous driving features, and digital interiors.

The Soueast DX5 and S06 represent two distinct phases in the company’s evolution.

  • The DX5 (2019–2023) introduced a modern, affordable subcompact SUV with multiple trims and engine options, helping Soueast compete in a crowded domestic market.
  • The S06 (2024–present) reflects a new generation of vehicles built on shared global platforms, featuring advanced technology and electrified powertrains.

Together, these models illustrate how Soueast has transitioned from a regional manufacturer into a participant in the global SUV market. While the DX5 laid the groundwork, the S06 points clearly toward the future—one defined by integration, innovation, and international reach.

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